SPM 300 International Sport and Entertainment

Spring every other year

Sport and entertainment are international industries. This class provides an opportunity for students to compare management practices in sport and entertainment cross-culturally. Further, it allows for an interdisciplinary perspective in understanding global sport and entertainment. Sample topics include cross-cultural comparisons of sport and entertainment’s historical origins, sociocultural dimensions, management and governance practices, sales and marketing strategies, and fan/attendee behavior. The course encompasses an international short-term study abroad component. Prerequisite: Permission of the instructor

3 credit hours