Mar 29, 2024  
2022-2023 Undergraduate Catalog 
    
2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]

MKT 230 Retailing

Fall

The objectives of this course are to help the student better understand and evaluate the specific activities of management, merchandising, and promotional functions required in the operation of a retail organization in a competitive business environment. Prerequisite:   with a grade of 2.0 or better.

3 credit hours