General Business, B.B.A. Learning Outcomes

Program Educational Objectives

• Students will demonstrate foundational knowledge of accounting, economics, finance, management, marketing, strategy, and supply chain.  
• Students will apply ethical reasoning to business situations.
• Students will demonstrate knowledge of different national cultures as they affect businesses.  
• Students will create professional quality presentations.
• Students will write effective and professional communications.
• Students will synthesize cross-disciplinary knowledge and develop supported recommendations to address a business dilemma or scenario.