Sport Media, B.A. Learning Outcomes

Mission of the Sport Media Major

The mission of the York College Sport Media major is to provide students with a positive environment, rich in academic and practical experiences, oriented toward developing comprehensive professional and technical skills that are applicable to the diverse career opportunities in sport communication.

Program Educational Objectives

• Explain contemporary issues in sport media and craft best practice responses in an ethical manner.
• Apply evidence-based management practices to foster safe and productive sport media organizations.
• Apply communication knowledge, skills and abilities in sports broadcasting, production, performance, directing, engineering, and program planning evaluation
• Communicate effectively to specific audiences and within specific contexts.